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Idaho Statesman - Why family behind Williamson

2/13/2017

For most of a century, Treasure Valley customers drove out in the fall to Williamson Orchards on Idaho 55 west of Nampa to buy apricots, peaches, apples and cherries. A trip to the Williamson family’s fruit stand offered customers a chance to buy fresh, local, flavorful fruit and perhaps to talk to a member of the Williamson family.

To supplement stand sales, the Willliamsons packed and sold fruit for grocers. Over time, though, grocers opted increasingly for fruit picked green that could travel long distances. As profits dwindled, the need to reinvest in the business loomed.

Read more here: http://www.idahostatesman.com/news/business/article132550244.html#storylink=cpy